Newly Confirmed Homeland Security Secretary Kristi Noem Prioritizes Border Security and Immigration Enforcement


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Feb 25 2025 3 mins  
Kristi Noem, the newly confirmed Secretary of the Department of Homeland Security, has been at the forefront of several significant developments in the last few days. On January 25, 2025, the U.S. Senate voted 59-34 to confirm Noem as the 8th Secretary of the Department of Homeland Security, marking a pivotal moment in her career and the Trump administration's efforts to reshape national security and immigration policies[2][3][5].

Noem, formerly the Governor of South Dakota and the state's sole member of the U.S. House of Representatives, has pledged to prioritize border security and immigration enforcement, aligning closely with President Trump's mandates. In her confirmation statement, she emphasized her commitment to keeping Americans safe and secure, and to empowering law enforcement to remove criminal aliens and illegal gangs from the country[2][3].

Recently, Noem delivered a keynote address at the Conservative Political Action Conference (CPAC) dinner on February 21, 2025. During her speech, she highlighted the importance of border security, national resilience, and the administration's efforts to combat domestic and international threats. She also discussed recent successes in addressing cyberattacks, human trafficking, and drug smuggling, while calling for bipartisan cooperation to ensure national safety and prosperity[1].

One of the most notable actions taken by Secretary Noem in her new role is the announcement of a nationwide and international multimillion-dollar ad campaign. This campaign, launched on February 17, 2025, aims to warn illegal aliens to leave the United States or face deportation. The ads, which will run on various media platforms including radio, broadcast, and digital channels, are targeted at both illegal immigrants within the U.S. and those considering entering the country illegally. Noem's message is clear: "If you are here illegally, we will find you and deport you. You will never return. But if you leave now, you may have an opportunity to return and enjoy our freedom and live the American Dream"[4].

This campaign reflects Noem's and the Trump administration's hard-line stance on immigration, emphasizing that criminals are not welcome in the United States and that those who break the law will be hunted down and deported. This initiative is part of broader plans to secure the southern border and enforce strict immigration policies, which have been central to President Trump's agenda[4].

Noem's confirmation and subsequent actions have garnered both support and criticism. While Republicans have expressed confidence in her ability to lead the Department of Homeland Security, Democrats have been more divided, with some criticizing her approach to border enforcement and immigration as being too stringent[3].

As Secretary of Homeland Security, Noem oversees critical agencies such as U.S. Customs and Border Protection, Immigration and Customs Enforcement, and Citizenship and Immigration Services. Her role also involves securing airline transportation, protecting dignitaries, and responding to natural disasters, among other responsibilities. With her background as a governor and a member of Congress, Noem is poised to play a significant role in shaping the country's security and immigration policies in the coming months[3].