Nov 30 2023 49 mins 3
For caregivers of a multi-racial families, hair care can be stressful and overwhelming. How do you provide the best care for your daughter or know what products to use?
If you've had these questions, or felt overwhelmed and defeated by this topic, we have good news. Tony Award Nominated Acress Shalita Grant from the shows NCIS: New Orleans and You most recently, joins our show to discuss her new brand, Four Naturals Hair and provides a TON of hope and insight for caregivers just like you!
About Shalita...
Shalita Grant was raised in Petersburg, Virginia and attended high school at the Baltimore School for the Arts in Maryland where she was a YoungArts Winner in Theater and Presidential Scholar in the Arts. At 17, she received a scholarship to attend the Julliard School for her B.F.A. in Drama, graduating in 2010.
She starred as Cassandra in "Vanya and Sonia and Masha and Spike" on Broadway, for which she earned a Tony Award nomination for Featured Actress in a Play and won the 2013 Theatre World Award for Outstanding Broadway Debut.
Her TV credits Include, NCIS: New Orleans, Santa Clarita Diet, Search Party and You.
In Shalita's words...
My journey with Four Naturals started with a ponytail. As an actress with Type 4 hair, the tightest texture on the hair chart, I faced unique challenges while on NCIS New Orleans. My ever-changing ponytail concealed the damage I was chasing. I experienced traction alopecia in my second season and significant hair loss along my hairline in the third season, leading me to leave my job by the fourth season. I experienced a hard truth: No matter how much money you have or who you have access to, if you have type 4 hair, your options are limited to wigs and extensions, getting locs, or just cutting it all off. After quitting, I recognized my hair as my number one acting career problem and set out to solve it.
In 2019, I began reading journals and articles from the world of Cosmetic Chemistry - absorbing everything there was to know about the three parts of the hair strand, hair porosity, cationic and anionic charge, and more. After reading, I understood that everything I was taught to do to care for my fragile, fickle type 4 hair was pure ritual! No wonder I could never solve my chronic issues with dryness and breakage.
I then researched the hair practices and ingredients used by the people of India, Eritrea, Ethiopia, and Greece and created the patent-pending Four Naturals Treatment. I combined hair science and plant medicine and solved my lifelong issues with dryness, breakage, lack of curl definition, lack of established hair routine, and heat damage.
The first treatment, I couldn’t quite believe my results - my hair felt softer, the color was richer, and it appeared thicker, and my hair felt heavier! However, by my third treatment, my hair was undeniably different. I had the best hair of my life! It was so easy to maintain, unbelievably soft and strong, and I could flat iron it without the heat damage requiring a Big Chop. So, I created Four Naturals Hair, and my mission is to make the lives of people with Type 4 hair better, easier, and more consistent. Best of all, because my treatment addresses the hair health concerns of people whose needs have been ignored for generations, it solves everyone else’s health concerns. I see the Four Naturals Treatment as the beginning of a hair revolution.
How To Connect With Shalita...
- Visit the Four Naturals website
- Follow Four Naturals Hair on Instagram
- Visit the Four Naturals YouTube channel
Thanks for stopping by this week ;-)
