Harnessing Emerging Tech: Imagination and AI in Brand Growth, and the Perils of 'Too Big to Fail"


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Mar 01 2025 57 mins   2

When technology can do everything for us, what is left? Imagination. That is the intrigue in a soon-to-be-released book coming by Dr Lydia Kostopoulos, who holds a PHD in International Relations, Security and Political Science, having attended the Harvard Kennedy school for Cybersecurity. We discuss: Harnessing Emerging Tech: Imagination and AI in Brand Growth, and the Perils of 'Too Big to Fail".

  • · ways to grow brands by adapting to emerging tech,
  • · how to use imagination in brand growth,
  • · risks in believing you are TOO BIG TO FAIL,
  • · how AI is effecting brand imagination,
  • · how technology has changed society,

Chapters

  • 02:44 The Significance of Cybersecurity and Cybercrime
  • 05:04 Exploring Web3 and Digital Ownership
  • 08:23 The State of Web3 and the Metaverse
  • 12:21 Digital Assets and NFTs
  • 15:08 Apple's Vision Pro and Avatar Technology
  • 19:20 Challenges and Risks in the Metaverse
  • 20:41 Convergence of Technologies and Convergence Literacy
  • 24:27 Emerging Technologies and Strategic Advisory Services
  • 26:46 The Importance of Convergence Literacy
  • 27:15 Navigating Exponential Advancements
  • 27:44 The Need for Packaging Solutions
  • 30:19 The Imagination Dilemma
  • 33:01 The Impact of Emerging Technologies
  • 36:16 Packaging and the Circular Economy
  • 40:08 The Imagination Dilemma: Explained
  • 52:49 Reimagining Business Focus
  • 53:42 Protecting Competitiveness

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