Nov 15 2024 25 mins
Ever walked into a show home and felt completely ignored? After mystery shopping dozens of builders across Edmonton, we discovered a shocking truth: most show homes are missing critical opportunities to connect with potential buyers.
In this Marketing Minute, host Jeff Schneider shares eye-opening insights from extensive mystery shopping research and reveals proven model home sales tips that can transform your show home experience.
Key takeaways:
- Master the crucial first 60 seconds that make or break buyer engagement
- Learn ethical strategies to capture contact information and boost conversion rates
- Discover the power of "pain point marketing" in show home presentations
- Implement a follow-up system that keeps prospects engaged throughout their buying journey
Whether you're a sales manager looking to improve team performance or a sales professional wanting to stand out, this episode delivers actionable strategies to turn your show home into a true sales center.
Ready to double your show home conversion rate? Listen now and transform your approach to walk-in traffic.
Connect with Jeff Schneider on LinkedIn.
Ready to take your home builder marketing to the next level? Here are 3 ways to connect with us:
- Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
- Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
- Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders
Topics covered in this episode: home sales tips, show home experience, new home sales, customer experience, sales training, model homes, home buyer journey, walk-in traffic, sales conversion, show home tours, sales presentation, buyer engagement, sales follow-up