In this episode of Psychology and Stuff, Dr. Alison Jane Martingano interviews Dr. James Kabrhel, Associate Professor of Chemistry at UW-Green Bay’s Sheboygan Campus, about misinformation, pseudoscience, and education. They explore how misinformation spreads through social media, the psychology behind how we process information, and the reasons we feel compelled to share it. Dr. Kabrhel explains how our emotional engagement with negative content, along with social media algorithms, contributes to the spread of misinformation. He also offers strategies for educating ourselves to engage with online content more mindfully.