Ashleigh Rankin dishes on which ads work for Reddit's audience


Episode Artwork
1.0x
0% played 00:00 00:00
Sep 23 2019 26 mins  
From cooking to sports to cats standing on their hind legs, Reddit has something for everyone. Subreddit topics let users take deep dives into whatever peaks their interest, letting them self-select into highly-targeted groups that should be a marketer’s dream. But not everyone has mastered this evolving advertising platform. Our host Peggy Anne Salz catches up with Ashleigh Rankin, Brand Partnerships - Performance, Reddit, who has over eight years experience as a mobile growth specialist. Ashleigh delves into ad formats and dishes on what works best with Reddit users.