Aug 27 2024 61 mins
In this new episode, Rick sits down with Aaron Lebauer to discuss everything you need to know about running a cash-based practice. You’ll learn the pros and cons, what you need to be able to grow a $1M cash-based practice, and what to say on the first call.
Aaron is a business coach who helps PTs make 6 figures without relying on insurance companies. He is also the author of The CashPT Blueprint, a book dedicated to teaching others how to open their own cash-based clinics and attract patients.
In this conversation, Rick and Aaron discuss topics such as:
- Pros and Cons of Insurance-Based Practices
- Pros and Cons of Cash-Based Practices
- What is the size of a cash-based practice?
- The wrong way to do sales
- Skills needed to grow a $1M Cash-Based Practice
- What do you say on the 1st call?
- Insurance Objection: How to handle & how much will it cost?
- Best CTA on 1st call
- Top things a PT can learn from personal trainers' business
- Opening a Cash Practice: What to do in the first 100 days? How should I price and market?
- Why Aaron hates online scheduling
- Why you should implement a cash-based massage practice
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com