Realtor Conversations

Chelsea Erickson with Labelle Real Estate Group joins us for today’s conversation. She is a standout real estate agent from Forest Lake who specializes in lakefront properties. Chelsea shares her inspiring journey to becoming a real estate star, highlighting her innovative use of social media, like her engaging 30-day video challenge, to stay top-of-mind with clients. We also talk about the growing trend of furniture rentals, discussing their strategic advantages for corporate housing and home staging. She also gives insight on the fact that so many people think they need to do more to prepare their home for a sale than is really necessary.

In this episode:

• Why creative marketing strategies have contributed greatly to Chelsea’s success.


• How Chelsea leveraged social media to build a consistent and recognizable brand presence.


• Why consistency in online presence keeps real estate agents top of mind for potential clients.


• How Chelsea's background in marketing and management contributed to her real estate achievements.


• How Chelsea's early career in furniture rentals led to her interest in real estate.


• Why renting furniture is beneficial for corporate housing and home staging.


• What makes the furniture rental market a viable option for avoiding moving hassles.


• What benefits companies and individuals find in renting rather than buying furniture.


• Questions that Chelsea asks clients who say they want to live on a lake.


• How Chelsea recently helped a family with their mother’s dying wish.


• The NAR settlement and its biggest effects on real estate in Minnesota.


• Chelsea’s strategy to get the highest return for sellers.

Contact Chelsea:

Cell: 763-221-2524

Email: [email protected]