Dec 05 2023 80 mins
Want to land MORE opportunities WITHOUT adding more pressure to grow your business online? If you’re nodding “YESSSSS” then this episode is for you.
LaShonda is truly a breath of fresh air in this online & digital creator space. Her approach is focused on BALANCE; working less & living more. And that’s def not something you hear too often from other full-time content creators lol
In this conversation, we pulled back the curtain on what it takes to create content on your OWN terms, whether that’s a full-time thing, like LaShonda, or creating content online for marketing purposes as a business owner.
We bounce around ideas between strategy & doing the outer work, while also tying that together with energetics & the inside work.
It’s truly a fantastic episode filled with different perspectives & the deeper layers of combining the online world, with the off-line world.
We hope you enjoy! ☺️
IN THIS EPISODE, WE EXPLORE:
➡️ LaShonda’s journey of becoming a content creator
➡️ Building confidence in sharing your thoughts & going with the flow
➡️ How to take the pressure off having to grow your business online
➡️ Balancing your online & offline presence
➡️ What brands *really* want when they’re considering working with a creator
➡️ Embracing rejection on both sides of a collaboration
➡️ Being relational vs. social
➡️ Not so secret “secret” of becoming a successful content creator on ANY platform
➡️ The benefit of growing slow
➡️ Anchoring into storytelling & who you ARE
Links & Resources Mentioned:
>> LaShonda’s YouTube Passive Income Guide (Free 16-page eBook)
>> Buy us a coffee/support the podcast
>> Get 20% off your next contract with The Contract Shop
About LaShonda Brown:
LaShonda Brown is an award-winning Tech Educator, YouTube Coach & Speaker based in the beautiful Blue Ridge Mountains of VA. Through her YouTube channel, Bootstrap Biz Advice, and her virtual workshops, LaShonda teaches service providers how to WORK LESS & LIVE MORE by leveraging tech and YouTube. LaShonda believes there is no shame in bootstrapping and content will help you keep your expenses low and your profit margin high while you DIY.
LaShonda heavily advocates for sustainable, healthy rhythms in business and shares mindful living tips often including her strategy for the 20-hour work week. She is a small business warrior and loves supporting her neighbors and friends through spontaneous acts of kindness in her local community.
LaShonda is one of 50 Canva Verified Experts in the world and also serves as a Flodesk University Instructor, and an official ambassador for the new tech startup Groove.
Website: https://www.lashondabrown.com/
YouTube: https://www.youtube.com/lashondambrown
Instagram: https://instagram.com/lashondambrown
LinkedIn: https://www.linkedin.com/in/lashondabrown/
Learn more about Curiously Guided:
Curiously Guided: the podcast for intentional business owners & curious minds. Where the outer work meets the inner work, so we can create a life, business, and career that feels deeply fulfilling & wildly aligned.
✨ Website: Curiouslyguided.com
✨ Instagram: Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS’ SHAY + MARIAH:
👉 Shay: saleswithshay.com | @saleswithshay
👉 Mariah: mariahmagazine.com | @mariahmagazineco