Sep 18 2024 35 mins
In this episode, I speak with Sasha and Michael, founders of Crunch, an innovative food startup. Listen to this episode to learn more about their founding journey, and get inspired by their story!
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Introduction (00:00:09)
Sasha's Background (00:02:39)
Michael's Journey (00:04:35)
Initial Business Ideas (00:06:57)
Product Development Process (00:08:37)
Consultation and Budgeting (00:10:19)
Shift to Sandwiches (00:12:29)
Building the Brand (00:14:43)
Early Traction and Growth (00:16:58)
Influencer Impact (00:17:16)
Understanding Crunch's Unique Position (00:19:00)
Quality of Ingredients (00:22:07)
Challenges of Scaling (00:22:58)
Customer Feedback Importance (00:24:04)
Distribution Channels Overview (00:26:15)
Marketing Strategies and Growth (00:28:05)
Incorporating Past Experiences (00:31:11)
Advice for Aspiring Entrepreneurs (00:36:12)
Finding Your Purpose (00:37:23)
Gratitude for Sharing (00:38:15)
Open Dialogue (00:38:26)
Closing (00:38:31)