Jan 10 2025 28 mins
It's booking season, baby! Today we're talking all about lead management and how effectively tracking and managing leads and sales can have a huge impact on business success. Becky discusses the importance of having a solid system in place for tracking, managing, and nurturing leads for the year ahead. Tracking this information allows us to have access to data such as conversion/booking rates, our most popular referral sources, our most popular service offerings, estimated and confirmed revenue, and SO much more. But the most important step of all is *using* that data to help us make informed decisions in our businesses!
Becky shares practical tips for effective tracking, highlights common mistakes to avoid, and at the end of the episode introduces the new Ultimate Lead + Sales Tracker tool designed to help wedding pros streamline their processes and improve their booking rates. The episode is packed with insights and actionable advice to help listeners enhance their lead management strategies and ultimately grow their businesses.
Mentioned in this episode:
Episode #17 - Getting Ghosted? Why It's Happening and What You Can Do About It
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The Ultimate Lead + Sales Tracker is LIVE! Snag yours now for just $15.
https://eventcrush.myflodesk.com/leadtracker2025
Need a bookkeeper for the year ahead? Check out Hart Systems Bookkeeping!
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