Ep. 36 – The Leadership Shift: How to Grow Into the Role Your Dog Daycare Needs


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Oct 02 2024 42 mins   2

Struggling to lead your team effectively as your pet care business grows?


Feeling overwhelmed by the challenges of scaling and managing multiple locations?


Unsure how to inspire your team and create a culture that drives business success?


If you are curious about how to grow from a single location to a multi-resort operation, then this episode has you covered. Host Dom Hodgson sits down with Phil Miller, owner of Pawville, which operates nine pet resorts, two veterinary hospitals, and a variety of pet services. Phil shares his remarkable journey from working on cruise ships to building a thriving pet care empire, detailing the challenges, growth strategies, and vital leadership skills he absorbed along the way.


Sit back and listen to Phil’s enthralling story and discover actionable tips for scaling your own pet care business.


In this episode, you’ll discover:



  • The Power of Vision: How having a clear vision helped Phil transform his business from one location to a multi-resort brand.

  • Overcoming Challenges: Learn how Phil navigated financial hardships and made strategic decisions to grow his business.

  • Risky Revelations: Learn how taking calculated risks and stepping out of your comfort zone can lead to significant growth and opportunities in the pet care industry.

  • Paws Before Profits: Pawville’s focus on integrity and putting the animals first, even when it impacted the bottom line early in the business journey

  • Leadership Lessons: Phil’s breakthrough moment when he went from micromanager to empowering employees with systems.

  • Be the Best, Forget the Rest: How Phil uses his competitive mindset to create the best client experience, rather than focusing on competitors


Huge thanks to our listeners for tuning in!


And thanks again to Phil for being such an amazing guest. You can learn more about Pawville and their services by visiting pawville.com.


Don’t forget, registration is now open for the next Pet Boarding and Daycare Expo, which is happening in Hershey from November 4th – 7th , click here to secure your place now


You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com


Find out more about Dom’s coaching and consulting programs by going to petbusinessmarketing.com/workwithdom


Episode Highlights:


[00:51] – Exciting news about the upcoming Hershey Expo, where todays guest will be a featured speaker.
[02:44] – Why it’s crucial to be consistent in your marketing and business operations.
[08:20]Dog News! The rise of luxury services for dogs in the Bay Area and what this means for pet care businesses.
[12:12] – Phil Miller shares his journey from cruise ships to the pet care industry.
[14:10] – How a chance encounter led to Phil starting his first pet resort and the early challenges he faced.
[18:30] – Phil’s secret strategy for acquiring additional pet resort locations and building his brand.
[24:25] – The ‘a-ha’ moment when Phil realized the importance of becoming a leader rather than just a manager.
[29:00] – How integrity became a core value for Pawville
[34:02] – Why Phil is expanding into veterinary services and the challenges of entering a new market.
[40:00] – Dom and Phil talk the importance of creating exceptional client experiences and how this drives word-of-mouth referrals.


Tune in to this episode for an inspiring story and valuable insights on how to scale and succeed in the pet care industry!