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Monetize Your Book: A Blueprint for Business Growth


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Sep 22 2024 17 mins  
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September 23, 2024 | Episode 89




Monetize Your Book:


A Blueprint for Business Growth




Discover how to leverage your book for business growth with these strategies















Episode 89: Monetize Your Book: How to Build a Business from Your Book


by Carma Spence | The Author Switch Podcast
















Notes




Did you know your book can do more than just generate leads? In this episode of The Author Switch Podcast, Carma Spence shares how your book can be the catalyst for expanding your product line and scaling your business. Learn actionable advice on identifying your ideal clients, building an attractive brand, and repurposing your book’s content into profitable products and services. Discover the power of speaking opportunities, media coverage, and community building to amplify your market presence. Tune in for effective strategies, tips, and insights to elevate your entrepreneurial success.




Related Resources:







Recap & Takeaways





  • 00:00 Introduction: The Power of Your Book

  • 00:51 Welcome to The Author Switch Podcast

  • 02:05 Foundations: Building the Right Book for Your Business

  • 06:50 Turning Your Book into Products and Services

  • 08:11 Creating Companion Products and Sales Funnels

  • 11:20 Advanced Strategies: Speaking Opportunities and Media Coverage

  • 14:49 Building a Community Around Your Book

  • 15:38 Conclusion and Next Steps










5 Critical Book Marketing Metrics Every Author Needs to Track for Success





Belonging to the Brand by Mark Schaefer





Engagement from Scratch





People Powered








Summary of Episode 89: Monetize Your Book: A Blueprint for Business Growth:




Your book is more than just a lead generator. It has the power to fuel your entire business! In this episode of The Author Switch Podcast, Carma Spence reveals how you can turn your book into a valuable business asset by repurposing its content into products, services, and offers that resonate with your ideal clients. Whether you’re an executive coach, consultant, or business leader, Carma breaks down the strategies to attract more clients, create scalable offerings, and build a thriving business.




Learn how to lay the right foundations, craft the perfect book, and expand your business by tapping into speaking opportunities, media coverage, and partnerships. Tune in for actionable insights on transforming your book into the heart and soul of your business!














From Blank Page to Bestseller







Attention: Executive Coaches, Business Leaders, and Consultants:


Turn Your Expertise into a Book That Attracts High-Value Clients


Unlock the Secret to Writing a Book That Transforms Your Business and Establishes Your Thought Leadership






Are you sitting on a goldmine of expertise? That’s where From Blank Page to Bestseller comes in. This easy-to-follow and yet comprehensive guide doesn’t just show you how to write a book—it reveals how to leverage your knowledge into a powerful business asset.





Learn More












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The Author Switch is a podcast dedicated to helping experts, entrepreneurs, and small business owners turn on The Author Switch — and keep it on — so that they can leverage the power of books to take their businesses to a whole new dimension. Learn more about the show and where it is available on its page.





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