Jan 27 2022 84 mins
“In the name of efficiency, entrepreneurship and information. Amen.” …A bold title for a bold presentation, with which Kevin Guive Echraghi opened the Pandora’s Box of innovation at several big conferences already. The question is what kind of ideologies and dogmas steamroll innovation around the globe? At hérétique, Kevin and his team challenge some of the most indoctrinated basics of the innovation industry: #problemsolving #painpoints #consumers #efficiency and many more, and argue for why just copying Silicon Valley will not be good enough for Europe to build strong and meaningful innovation.This is what Kevin will talk about in this #aanimpulses session, challenging the audience to discuss what kind of ideologies and theoretical frameworks anthropology can contribute to innovation.