In this episode, Arnold Delville, General Manager of the IPBN speaks to IPBN member Filipe Pinho Pereira, Founder and CEO of Crowdclass, a Tech startup that helps companies grow community engagement, and brand loyalty with digital experiences powered by Digital Collectibles and NFTs. Filipe has a very interesting marketing concept, which he details on today's conversation. Get ready to hear several key aspects of his new superfan-based marketing concept, the Membrz.Club, a new generation superfan monetization platform across concerts, event promoters, curators and more!