May 09 2024 45 mins 1
Today's guest is PJ Milani, a high school animation teacher recently turned social media star. He’s known for his “visual metaphors” — single-panel illustrations featuring lessons about life and creativity. Across his socials he has over 200k followers, his newsletter has 16k subscribers, and he teaches a perennially sold-out cohort course about visual thinking on Maven.
In this issue, we discuss:
- 🌱 Organic growth
- 🔜 Trusting the process, every day
- 🎨 What it means to live a creative life
- 🤝 Working in community with other creators
00:00 Who is PJ Milani
01:25 Why PJ started creating — Getting on social media
09:04 How to gain 200k followers
14:48 Relationship between writing and drawing
19:39 Which social media platform is best — Twitter vs Instagram vs LinkedIn
23:57 How to convert social media followers into newsletter subs?
30:56 How PJ monetises his content
42:23 The long term plan
Intro music produced by J. & Doug Organ.
