This week Francis is joined by Rameel Sheikh, founder and writer of The Bottleneck which, in his words, is the only weekly newsletter offering stories, frameworks, and tactics to sharpen how you execute.
00:00 Introducing Rameel Sheikh and The Bottleneck
01:09 Building a Strong Audience Relationship
03:07 Lessons Learnt from the Startup World
07:18 The Decision to Start a Newsletter
13:31 The Structure of the Newsletter
17:00 Experimenting with Different Writing Styles
20:08 How the Newsletter Generates $30k a Month
26:00 Building an Audience from Scratch to 28k Subscribers
32:30 Are Creators Also Founders?
37:27 Building a Team as a Founder
40:57 The Many Failed Experiments that Led to The Bottleneck
44:27 Building a High Value Community
49:52 Future Dreams or Goals of The Bottleneck