5 Steps from Designer to Creative Director


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Jan 20 2025 15 mins   1

In this episode of the Brand Design Masters podcast, host Philip delves into the journey from designer to creative director. He outlines five key steps: gaining exposure to upper management, managing and mentoring others, mastering project planning and delivery, managing clients and presentations, and being solutions-oriented.


Philip emphasizes the importance of visibility, leadership skills, reliability, strategic thinking, and solving problems. He also highlights a crucial 'power-up' bonus step – finding a mentor to navigate the transition smoothly. Offering practical and actionable advice, this episode is a must-listen for any designer aspiring to move up the career ladder.


00:19 The Journey from Designer to Creative Director

01:08 Step 1: Getting Exposure to Upper Management

03:03 Step 2: Learn to Manage and Mentor Others

05:12 Step 3: Master Project Planning and Delivery

06:46 Step 4: Master Client Management and Presentations

08:57 Step 5: Be Solutions Oriented and Take Ownership

10:19 Bonus Step: Get a Mentor

13:30 Recap and Final Thoughts

14:27 Support and Stay Connected


#creativedirector #personalbranding #careeradvice #graphicdesign #careercoaching


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Philip VanDusen is a branding consultant and the owner of a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.