Default Alive

Corey and Chris introduce the concept of the show, what to expect, and what it means to be "default alive." Corey talks about how he switched his courses from evergreen to an open/close model and now trying to figure out how to make the Swipe Files membership more valuable. Chris talks about how he mostly did marketing in August and is now switching back to "product mode." They also discuss the pros and cons of transparency and how it's different between software and content businesses.

Notable mentions:

• Default Alive or Default Dead? by Paul Graham
• Bootstrapped Web
• Software Social
• More podcasts for bootstrappers

Learn more about their businesses:

• Jetboost
• Swipe Files

Follow them on Twitter:

• @coreyhainesco
• @c_spags