Why We Smash BIN: The Emotion Over the Data


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Apr 08 2025 24 mins   6

We don’t smash BIN because of comps.

We smash because the card hits something inside us.


In this episode, I’m talking through the psychology of the BIN smash—the real reasons collectors hit Buy It Now without hesitation. I share my personal process, what I’ve learned from others, and the emotional phases we go through when the right card shows up, and why we created a dedicated show about it.

This isn’t about logic.
It’s about desire, instinct, and what it means to build a collection that reflects who you are.


You’ll hear about my recent BIN smash of the 2022 Prizm WWE Charlotte Flair Gold /10 PSA 10 and why that card had to be mine. Let’s stop pretending all of our decisions are rational.

Enjoy it? Tell a damn friend.


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