Episode 210 - Exploring Ethical Practices And Keeping Consumers Informed With Brandon Crusha


Episode Artwork
1.0x
0% played 00:00 00:00
Mar 31 2025 72 mins   8

Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE

Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability

Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free.
Click here to get started: https://geni.us/PartsTech

Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!
Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros


In this episode of Changing The Industry Podcast, Lucas and David welcome Brandon Crusha of AutoText.me. Brandon shares his extensive background in the industry, emphasizing the crucial role of communication and digital inspections in auto shops. The conversation also explores a debate with a fellow shop owner regarding the ethics and perceptions of high repair quotes, highlighting the importance of transparently presenting all findings to customers. Additionally, David and Lucas passionately discuss healthcare parallels, stressing the significance of comprehensive checks and open communication.

00:00 Switching Dilemma and Solutions

07:40 Comprehensive Car Inspection Importance

10:50 Exorbitant Service Costs Criticized

20:40 "Medical Procedure Discussion"

21:29 Jaundice Incident: Lack of Advocacy

27:21 Dealer Mentality: Cutting Loose Technicians

36:29 Rant on Air Filter Costs

39:53 "Achieving Revenue with MAP Standards"

44:26 "Automated Client Follow-up Strategy"

48:27 "Dirty Mike's Funniest Clip"

55:57 Unexpected Emotional Reaction Test

01:02:38 Outdated Treatment Shortened Her Life

01:06:42 Affordable Direct Lab Testing Service