Dec 18 2023 17 mins
In this episode, Joshua takes you on a journey through the landscape of legal niches, aiming to help criminal lawyers discover the perfect size for their defense practice.
Ever wondered if you're being specific enough in your niche? Joshua shares anecdotes from his own legal adventures and conversations with industry experts, including the invaluable advice from his friend Marco Brown, a standout divorce and custody lawyer.
Josh challenges conventional wisdom on niches, exploring the delicate balance between specificity and broadness. Forget the jargon; this episode is all about making it easy for your referral partners to send clients your way. Josh breaks down the elements of a successful referrak habit loop, emphasizing the importance of being obvious, attractive, easy, and satisfying.
From the practical side of tailoring your pitch to different audiences to the crucial considerations of market support and client motivation, Joshua provides a roadmap for lawyers looking to carve out their niche successfully.
Join Josh Baron in "Navigating Niches" as he breaks down the myths, shares real talk, and sets you on the path to niche mastery. It's time to find that sweet spot for your criminal defense practice. Tune in and level up your criminal defense game!