Feb 24 2025 55 mins
In this episode of Truly Independent, hosts Garrett Batty and Darren Smith discuss the eight critical components of a business plan for independent filmmakers. They dive deep into each element, including the executive summary, film overview, target audience, production plan, financial plan, marketing strategy, risk assessment, and a call to action. Drawing from their substantial experience, they offer practical advice on pitching to investors, creating a detailed financial plan, and the importance of marketing and distribution strategies. Additionally, they touch upon strategic film release timing, referencing the recent low box office due to the Super Bowl weekend. The episode concludes with encouragement for listeners to share the podcast and benefit from the extensive indie film knowledge shared by the hosts.
00:00 Introduction to Business Plans
00:09 Meet the Hosts
00:34 Guest Lecture Experience
01:36 Faith of Angels Release Day
03:40 Importance of a Business Plan
06:06 Elements of a Business Plan
13:22 Film Overview and Market Analysis
22:32 Production Plan
28:06 Building an Accurate Film Plan
28:20 Funding Strategies for Independent Films
29:30 The Importance of Line Item Budgets
31:37 Resourcefulness in Filmmaking
34:29 Investor Returns and Revenue Models
35:16 Marketing and Distribution Plans
41:29 Risk Assessment and Mitigation
43:33 Call to Action and Next Steps
49:40 Box Office Insights and Strategies
54:21 Final Thoughts and Podcast Promotion