162: How to Use Historical Data to Plan Future Growth (w/ Megan Bowen, Refine Labs)


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Dec 04 2024 35 mins   2

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In this episode, we'll dive into how to drive predictable growth by leveraging historical data. Join us as Megan Bowen, CEO of Refine Labs, shares the secrets behind the "Revenue Performance Assessment" framework — a method they use to uncover growth opportunities, improve paid search and social strategies, and drive more qualified conversions.