Unpredicted Entrepreneur Episode 65: The Gift of Encouragement


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Mar 20 2024 31 mins  

“It's so fun and we've had many renewals. We have franchisees that have been with us for 10 years, and for them to ask for another five, it’s wonderful. I love that we’re also creating options for people. Listen, after 10 years, if you’ve got a thriving, booming business, you can sell it and we’ll be happy for you. Or, you can keep going and continue to build it and we’ll be happy to support you in that decision too. What we want and what we love is that we create opportunities for people to have whatever they want their lives to be. Tippi Toes is the vehicle that's done that for Sarah and me. It's also done that for our franchise owners and that's really what we want. Sarah and I, from the get-go, have been very clear that if our franchise owners are succeeding and happy and thriving, then that's our measuring stick.


We are not looking to just sell franchises and say ‘Good luck, I hope you make it’. We genuinely want our franchise owners to crush it, to have fun, to feel fulfilled, and to make an impact in the lives of kids. That's part of how we're wired. I can't imagine doing anything else other than being dedicated to the success of our franchise owners. I think that's why we've been able to grow organically. You don't meet too many franchises that have grown to be 35 locations without doing anything on the sales side of things. We did because I think people know that we're there for them. We want people to succeed and we'll do everything we can to help them do that.”

Not all franchises are created equal. This interview with the founders of Tippi Toes provides a compelling insight into their culture and support system and demonstrates a genuine commitment to the success and well-being of their franchisees. When doing your franchise research, your decision should extend beyond a passion or excitement for a brand’s service or product. You are looking for a partner. Someone that you’ll welcome a long-term relationship with. The franchisor is looking for the same thing - a true partner and someone who aligns with their values and goals. Together, everyone wins.



We cover many current and relevant topics. A few include:


◈The importance of a support system at home when starting a new business

◈It takes grit

◈Aligning yourself with the “right” brand