Episode 287 Enhancing Law Firm Lead Generation with Ted DeBettencourt


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Feb 13 2025 25 mins  

In today’s episode of the Wealthy Woman Lawyer® podcast, I chat with Ted DeBettencourt, co-founder of Juvo Leads, a company revolutionizing lead generation for law firms through real-time, human-powered chat services. Ted is a third-generation Martha’s Vineyard native with over 12 years of experience in legal marketing. After earning his JD/MBA from Case Western Reserve, he ran a legal marketing agency in Boston before launching Juvo Leads in 2015. Since then, Juvo Leads has grown from a one-person operation to a team of nearly 100 chat agents servicing over 1,100 law firms nationwide.

Listen in as Ted and I discuss:

  • Why traditional chat services were failing law firms and how Juvo Leads fills the gap.
  • The importance of real-time, human-to-human engagement for maximizing client conversions.
  • How implementing chat on a law firm’s website can generate 50% more leads.
  • The effectiveness of SMS and text-based communication in client intake.
  • How to integrate chat services with existing marketing strategies for better ROI.
  • The role of AI in client engagement and why it’s not yet a substitute for real people.
  • Tips for law firms to optimize their website for conversions and improve intake processes.



LINKS TO LOVE:

To learn more about Ted and Juvo Leads, visit their website at juvoleads.com, where you can experience their chat service firsthand.

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