She Leads

Maureen is the Co-Founder and CEO of Baobab Studios, a 10-time Emmy winning interactive animation company that blends cutting edge technology (AI, metaverse, mixed reality) with storytelling.

Baobab Studios was named Fast Company’s 2018 Most innovative company and the industry leader in merging gaming and Hollywood after winning 4 interactive Emmys.

With Baobab, Maureen has created projects that have attracted incredible talent - including Oprah. John Legend, Kate Winslet and Ali Wong.

Before founding Baobab, Maureen earned her bachelor’s degree from Stanford University in a self-designed major that combined arts, computer science, and psychology. After Stanford, she held senior product and UI roles at ebay and also helped birth the social casual games revolution as Zynga’s VP of Games, overseeing the original Farmville franchise.

She also interned at Pixar while completing her master’s degree at Harvard Business School.

Maureen’s work has earned her recognition as one of Ad Age’s Most Creative People of the Year, Gold House’s Top 100 Influential Asians, and Variety’s Executive to Watch and Top Digital Creative lists.

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Past guests include Margaret Wishingrad, Kara Goldin, Brandi Chastain, Julie Foudy, Ann Miura Ko, Linda Avey, Sarah Leary, Becky Sauerbrunn and many more.

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In Today's Episode with Maureen Fan We Discuss:
1. Maureen's Upbringing and Values Instilled
2. Early Adversity in Assimilation with Asian Identity
3. Conflict between Passion and Job Security
4. Attending Stanford University: Creating Her Own Major
5. The Power of Champions and Mentorship
6. How To Ask for a Mentor
7. The Value of Business School: Is It Worth It?
8. Doing the Dirty Work in Hollywood
9. Transition into Tech at Ebay and Zynga
10. Founding Baobab Studies
11. Building Self-Esteem + Confidence as a Founder

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