The Factory Founder Podcast EP15: Leveraging Supply Chain Tech To Map Kenya's Medicine Route with Denis Njuguna


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Apr 08 2024 16 mins  

In this Factory Founder podcast episode, we caught up with Denis Njuguna, the CEO of JungoPharm, where we delved into the journey of JungoPharm, its beginnings, and overcoming challenges. Denis shared valuable insights into JungoPharm's growth trajectory. He discussed their customer acquisition strategies, trend forecasting in core markets, and the importance of leveraging customer research and networking effects.

What to look forward to in this episode:

  • JungoPharm's origin story [0:42]
  • Market sizing and market opportunity [01:59]
  • Challenges encountered since JungoPharm's inception [03:07]
  • Customer acquisition strategy [04:32]
  • Trend forecasting the pharmaceuticals industry in core markets [06:45]
  • Lessons learned from past experiences [09:02]
  • Leveraging customer research from people around you [11:39]
  • The power of networking effects and community building practice [13:40]


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