12. Why Success in the Music Industry (and Any Business) is About Relationships, Not Talent


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Jul 16 2021 60 mins  

When Dwight Heckelman created Groove U – an immersive music industry program in Dublin, Ohio, that prepares students for the music industry's hustle, highs, and hardships – he knew he was on to something big. Today, he shares his program strategy, similarities between musicianship and entrepreneurship, and why the school has a 94% post-graduate employment rate.

Learn More At GrooveU.edu

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Getting The Brand Back Together is co-produced by Crate Media