In this episode Mario Cianfarani, Head of Distribution at Vanguard Investments Canada joins us to discuss the latest findings from Vanguard Canada's Value of Advice survey. The widely developed survey, which gathered responses from 1,307 Canadian investors, highlights strong client satisfaction among advisors, with 74% of investors feeling their advisor is worth every dollar. The survey also reveals the generational shift towards online brokerages among younger investors aged 18 to 34, who at the same time have a desire access to an investment professional, frequent communication and personalized financial planning - a hybrid model. Key topics include trust issues among younger investors, the value of advice beyond investment performance, and strategies for advisors to engage with the next generation of clients effectively.

Chapters

00:00 Introduction and Disclaimer

00:20 Overview of Vanguard Canada's Value of Advice Survey

00:41 Key Findings: Client Satisfaction and Online Brokerages

01:35 Generational Differences in Financial Advice

05:27 Trust Issues Among Younger Investors

12:02 The Role of Advisors in Life Events

24:12 Building Relationships with Younger Clients

28:16 Communication Strategies for Advisors

36:06 Perceptions of Financial Advisors' Value

44:29 Conclusion and Final Thoughts

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