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How Entrepreneurs On Fire Could Get x3 More Downloads - Complete Analysis (Special Episode)


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Feb 12 2025 39 mins  
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Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing.

Over the last two years, I’ve personally analyzed over 1300 podcasts and spoken with 500+ podcasters to uncover what truly drives success in this space. In this episode, I’m diving deep into Entrepreneurs on Fire by John Lee Dumas—a top-ranked business podcast generating over $100K per month.

John has built a powerhouse brand, but even the most successful podcasts have untapped potential. In this breakdown, I’ll reveal how Entrepreneurs on Fire could triple its audience, increase revenue, and expand its reach with a few strategic changes. If you’re a podcaster, content creator, or entrepreneur looking to grow your show, this episode is packed with insights you can apply today.

What You’ll Learn in This Episode

  • The business model behind Entrepreneurs on Fire and how John monetizes his audience
  • Why YouTube is the biggest missed opportunity in podcasting today
  • The SEO and keyword strategy that helps podcasts rank higher
  • How Spotify is now the leading podcast platform and why most podcasters overlook it
  • The call-to-action framework that increases engagement and leads
  • The power of short-form content and how to repurpose your episodes into 21+ social media posts

Episode Breakdown

 [00:00:00] - Introduction: Why This Podcast Breakdown Matters

[00:01:17] - The Entrepreneurs on Fire Business Model Explained

[00:02:35] - How Audience Growth Directly Impacts Podcast Revenue

[00:03:50] - The Three Pillars of Podcast Quality: Audio, Video, and Content

[00:05:01] - How to Optimize Your Podcast for Search and Discoverability

[00:06:21] - Why YouTube is a Game-Changer for Podcast Growth

[00:08:49] - How Spotify is Overtaking Apple Podcasts and What It Means for You

[00:10:06] - The Best Call-to-Action Strategies to Convert Listeners

[00:12:17] - How to Rank in Apple Podcasts and Spotify Charts

[00:14:32] - Why Entrepreneurs on Fire Has 3800 Apple Reviews but Only 30 on Spotify

[00:17:19] - The Role of Show Notes in Podcast Growth and SEO

[00:19:36] - Social Media Strategy: How to Repurpose Podcast Content for Maximum Reach

[00:24:07] - The Power of Consistency: Why a Release Schedule Matters

[00:30:07] - How a Podcast Website Can Become Your Biggest Growth Asset

[00:32:45] - Leveraging Short-Form Video to Boost Your Podcast’s Visibility

[00:37:32] - The Missing Social Media Strategy: LinkedIn, Twitter, and TikTok

[00:38:47] - Final Takeaways and Action Steps

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