Mar 25 2025 42 mins
Automation and AI should make business easier—not strip away the personal connections that make it thrive.
Shaun Whynacht, founder of Blue Cow Marketing, has spent over a decade helping businesses use automation without losing the human touch. He believes that the right technology should free up time for deeper client relationships, not replace them. Shaun shares how small business owners can use AI and automation to streamline processes, manage follow-ups, and create more meaningful interactions with clients. From using AI tools to enhancing communication, to creating personalized follow-up systems, Shaun shows how automation can help you work smarter while keeping relationships at the heart of your business.
Highlights:
- Find out how automation can save time on repetitive tasks while keeping your business personal and engaging.
- Learn how to categorize tasks so you know what to automate, delegate, or eliminate for maximum efficiency.
- Discover AI-powered tools that improve follow-ups, note-taking, and client communication without feeling robotic.
- Explore ways to use automation to enhance—not replace—genuine relationship-building with clients.
- Get practical strategies to streamline your workflow and free up time for high-value business activities.
Connect with Shaun:
Website: https://www.bluecowmarketing.ca
LinkedIn: https://www.linkedin.com/in/shaunwhynacht
In appreciation for being here, I have some gifts for you:
A LinkedIn Checklist for setting up your fully optimized Profile:
An opportunity to test drive the Follow Up system I recommend by taking the
3 Card Sampler – you won’t regret it.
AND … Don’t forget to connect with me on LinkedIn and be eligible for my
complimentary LinkedIn profile audit – I do one each month for a lucky
listener!
Connect with me:
https://www.linkedin.com/in/janiceporter/
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https://www.instagram.com/socjanice/
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