Dec 09 2024 41 mins 26
How exactly does a flute player end up building and running her own six-figure consulting business? Amy McDougal, President and Founder of CLEAResources, shares her journey from earning a BM in Flute Performance to leading a thriving legal compliance consultancy.
After a chance entry into law and military service, Amy discovered her passion for preventive legal risk mitigation. She created a niche by blending the personalized approach of a lawyer with the structured frameworks of a consultant, bridging the gap between costly law firms and off-the-shelf solutions.
To reach such high level clients as General Counsels and CCOs, Amy uses innovative, network-driven tactics, emphasizing direct communication over digital marketing. Her clients range from family-owned businesses to global corporations, all seeking effective compliance programs, and she compares compliance to the essential investment in physical security, highlighting its critical yet unquantifiable value. Drawing upon military lessons like followership and an abundance mindset, Amy remains a solo consultant who delivers high-quality, personalized services, and whose referrals and focus on comfort fuel her sustained growth and success.
In this episode, you'll learn:
- How to identify market gaps and create hybrid consulting offers
- Marketing strategies for reaching niche client profiles (e.g., General Counsel)
- The power of analogy in communicating the value of preventative services
- The importance of both leadership and followership in consulting
- How to build a successful business on your own terms
Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow
Mentioned in this episode:
The Consulting Success Mexico City Mastermind
You hear valuable strategies on the Consulting Success podcast every week, but imagine taking a deep dive into personalized growth for your consulting business. The Consulting Success Mexico City Mastermind is an exclusive 3-day experience where you'll collaborate with industry leaders, receive personalized coaching, and create a strategic plan for 2025 that will truly transform your practice. If you're a 6 or 7-figure consultant ready for breakthrough moments and meaningful connections discover the transformation waiting for you in Mexico City. Learn more & apply: http://consultingsuccess.com/Mexico
