Podcast Gurus: Interviews on Podcasting, Podcast Growth, Podcast Marketing, Content Strategy & SEO

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com) 

Hey there – I’m Guillaume Jouvencel, podcast strategist and founder of GHA Marketing.

If you’re putting time into creating podcast episodes but struggling to get traction, this episode is for you. Today, I’ll show you how to turn just one podcast episode into an entire month of content—helping you grow your audience, increase engagement, and generate leads effortlessly. Whether you’re a new podcaster or already have episodes published, these strategies will help you work smarter, not harder.

What You’ll Learn in This Episode

• How to turn podcast episodes into blog posts for SEO and audience reach
• The power of trailers and highlight reels to attract more listeners
• Why key quotes and reaction videos boost engagement on social media
• How to use LinkedIn and email newsletters to establish authority
• The secret to leveraging guest testimonials and bloopers for audience connection 

Episode Breakdown

 [00:00:00] - Introduction: Why Most Podcasts Don’t Get Enough Listeners

[00:01:00] - Turning Podcast Episodes into Blog Posts for Maximum Visibility

[00:02:00] - How to Create Short-Form Video Trailers That Drive Traffic

[00:03:00] - Extracting Key Quotes to Use Across Social Media

[00:04:00] - Why Highlight Reels Are a Must-Have for Podcast Promotion

[00:05:00] - Repurposing Podcast Content into Engaging Email Newsletters

[00:06:00] - How LinkedIn Posts Can Help You Build Authority and Community

[00:07:00] - Creating Reaction Videos to Spark More Conversations

[00:08:00] - Leveraging Guest Testimonials for Social Proof

[00:09:00] - The Power of Carousel Posts and Behind-the-Scenes Bloopers

[00:10:00] - Final Call to Action: How to Start Repurposing Your Content Today 

Resources & Links

• Free Podcast Growth Guide: https://ghapodcast.com 
• Podcast Adobe Enhance (for improving guest audio): https://podcast.adobe.com/enhance 
• Track Podcast Rankings with Podstatus: https://www.podstatus.com
• Buzzsprout Podcast Statistics: https://www.buzzsprout.com/global_stats

Follow Guillaume Jouvencel’s social media:

• YouTube Channel: http://www.youtube.com/@Guillaume_Jouvencel 
• Instagram: https://www.instagram.com/guillaume.jouvencel 
• LinkedIn: https://www.linkedin.com/in/guillaume-jouvencel/ 

Follow Us on Social Media

• LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
• Instagram: https://www.instagram.com/gha_marketing/
• TikTok: https://www.tiktok.com/@gha_marketing
• Twitter: https://twitter.com/GHAMarketing_
• Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/