Mar 20 2025 45 mins 58
Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions? To discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong, I interview Dr. JJ Peterson.
Guest: Dr. JJ Peterson | Show Notes: socialmediaexaminer.com/658
Review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.