Kosas Founder Sheena Zadeh is Four Years Ahead of The Makeup Game


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Sep 18 2024 43 mins   1

In today’s episode, Kate is joined by one of our most highly requested guests, Kosas founder Sheena Zadeh.


By combining her love of biology, business and colour theory, Sheena created a makeup brand that not only has the most flattering and easy to use shades and formulations, but is just as good for your skin as your favourite skincare.


Almost a decade on from the brand's launch – with bestselling products like Revealer Concealer, Wet Lip Oil and Air Brow Gel – and a fan club that includes Hailey Bieber, Alix Earle and Gwyneth Paltrow – Kosas is just getting started. Sheena's on the podcast to share her tips for the best makeup of your life – and what goes down when your products go viral.


Products mentioned:

Kosas Blush is Life Baked Dimensional and Brightening Blush

Kosas BB Burst Tinted Gel Cream

Kosas Wet Lip Oil Plumping Treatment Gloss

Kosas Plump + Juicy Vegan Collagen Spray-On Serum

Kosas Wet Lip Oil Plumping Treatment Gloss


Host: Kate Blythe

Producer: Kerri Gordon

Assistant Producer: Ruby Devlin

Editor: Warwick Hughes


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MECCA Talks wishes to acknowledge the Traditional Custodians of the land on which we recorded this episode at our studio in Naarm: the Wurundjeri people of the Kulin nation. We pay respect to Elders – past and present. We recognise their ongoing connection to this beautiful country, with knowledge and stories that have been handed down since time immemorial.



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