Mar 09 2025 21 mins 3
The secret to - Accountability: Why Your Resolutions Fail and How to Fix It
In this episode, Bram Connolly delves into the significance of accountability in achieving your goals and resolutions. He discusses startling statistics on why most people fail their New Year resolutions and explains how motivation and vague goals contribute to this downfall. Bram introduces behavioural science insights like the Zig effect and Daniel Kahneman's cognitive biases to underscore why people struggle with follow-through. Furthermore, he stresses the importance of writing down and sharing goals for better accountability, suggests tactical approaches like public commitments and habit stacking, and shares personal examples on maintaining accountability. Concluding, he emphasises building a structured system instead of relying on fleeting motivation.
00:00 Introduction to Accountability
00:26 The Reality of Resolutions
01:15 Why We Fail to Follow Through
02:04 The Importance of Clear Goals
03:43 The Role of Accountability
04:49 Behavioural Science Insights
09:04 Defining Accountability
13:30 Practical Steps to Build Accountability
18:35 Final Thoughts and Call to Action
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