E233 That Great Business Show - €3m raise to create world beating lenses, Simon Forsyth, Lir Optic & Stop SaaS Sprawl!, Niall O'Gorman, Marketsizer


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Feb 26 2025 49 mins   2

E233 That Great Business Show

A banker who wanted to run a car sharing business but turned to lens making instead. Simon Forsyth is part of the Lir Optic team at UCD Nova, the UCD spin out lab. They've come up with a 'world beating lens' they believe. It shifts shape by applying an electric current to it. That means no little motors to drive lenses in and out. That means thinner, cheaper phones and laptops, and...well anything that uses cameras, which is quite a lot. They're raising €3 million to bring it to the world. The market is so big we don't have enough zeroes on the keyboard to type it out...and they're in talks with A Big Company. Could be huge.

His 'hire in a heartbeat'? Steve Jobs, who had the greatest team of optical engineers ever.


SaaS Apocalypse is something new to us at That Great Business Show. It’s a term used by Niall O’Gorman, founder of MarketSizer, a competitive intelligence platform that helps SaaS companies find the right customers, optimize growth, and stay ahead of the competition. Wait until you hear how detailed they can be. They say they can know more about a company than the company owners may do. And other analyses they can do is pretty mind blowing. They track 60 million SaaS subscriptions at the moment. And growing. Very fast. Next may be an 'always on' analysis of what big companies are using, and telling the procurement what is being spent, on what etc.

They're raising €1.5m. to head to North America.

His 'hire in a heartbeat'? Matt Damon, because he was once 'stranded on Mars'.


With thanks to De Facto Shaving Oil, the world's best.



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