26: Sarah Napoli - Social Media Magic


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Dec 09 2024 43 mins  

Sarah Napoli, also known as The Woodland Witch, is a folk practitioner, herbalist, house witch and homesteader residing in the mountains of New England with her husband, daughter and fur babies. She owns and operates a digital apothecary known as Folkcraft and Flora Apothecary where she crafts herbal and magical goods for intentional daily living. 

www.FolkcraftandFlora.com

Instagram.com/thewoodlandwitchh


Get 20% off your signed copy of The Kitchen Witch Companion: Recipes, Rituals and Reflections. Use coupon code KWC20 at check out www.womancraftpublishing.com

To access all the Extended Episodes and bonus audio and video head over to www.patreon.com/lucyhpearce


We talked about:

Her early years and experience of Christian upbringing and the hurdles to claiming the title of witch

How she grew her Instagram and TikTok followings to over 100K

Dealing with scammers and impersonators

Building online community

Creating content for her channels

Her nightmare publishing story as a nearly author not once, but twice!

 

In the Extended Episode she reflects on:

Performative magic and integrity in sharing magic online

Deciding what to share online…and what to keep private

Her favourite witchy books

Her go to herbs


 

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www.Womancraftpublishing.com


About your Host

Lucy H. Pearce is the author of multiple life-changing non-fiction books, including Nautilus Award silver winners Medicine Woman, Burning Woman, and Creatrix: she who makes. Her other titles include Amazon #1 bestsellers: Moon Time, Reaching for the Moon, The Rainbow Way and Crow Moon. Her other books include: She of the Sea, Full Circle Health, Moods of Motherhood and she is the co-author and illustrator of The Kitchen Witch Companion. Her writing focuses on women’s healing through archetypal psychology, embodiment, historical awareness and creativity.

Lucy founded Womancraft Publishing, publishing paradigm-shifting books by women for women, in 2014.

www.lucyhpearce.com 




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