00051. How Greg Mercer Ditched His Dream Job to Build Jungle Scout and All His Entrepreneurial Lessons in Between


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Oct 24 2019 61 mins   1
On today's episode of Gritty Founder, Kreig Kent talks with Greg Mercer about how he built and grew Jungle Scout. Greg shares valuable advice on building a product, as well as tips for those interested in becoming Amazon sellers. Greg Mercer is the Founder and CEO of Jungle Scout, the leading software for Amazon sellers. Greg is a leader in the Amazon selling community, who built Jungle Scout from a Chrome extension into a robust suite of SaaS solutions. Greg is a graduate of Auburn University who loves big data, coffee, and traveling the world with his wife, Elizabeth. Some Questions Kreig asks Greg: - What does selling on Amazon mean, and how do people make money? (13:04 ) - How do you get started selling on Amazon, and where does Jungle Scout come in? (15:30 ) - What is the most success you’ve had selling on Amazon, and what was the product? (19:48 ) - If someone was gettings started today on Amazon, what do they need to learn or be good at? (21:54 ) - What do you think is the most important ingredient for a founder who is starting out today? (34:42 ) - What kind of company might disrupt Amazon? (46:04 ) In This Episode, You Will Learn: - About Greg’s background and how he became an entrepreneur (4:23 ) - How Greg got started selling on Amazon (13:16 ) - Why and how Greg started Jungle Scout (15:47 ) - Decrease the scope and increase the simplicity of your project (34:51 ) - Don’t take no for an answer (36:10 ) - How Greg initially promoted Jungle Scout (38:40 ) - Why Greg thinks social proof is becoming more important than brands (43:31 ) Connect with Greg Mercer: Twitter Personal Website Jungle Scout Also Mentioned on This Show... Greg’s favorite quote: “The reality is great highs, terrible lows and unrelenting stress. Don't think people want to hear about the last two.” ―Elon Musk Greg’s book recommendation: Radical Candor by Kim Scott More resources The Million Dollar Case Study