#58 Optimizing for Human Spirit w/ Tarush Aggarwal


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Dec 20 2023 70 mins  

How do we optimise for happiness & connection, along with business success?

Tarush Aggarwal is the CEO & founder of 5X, a multi million dollar company, is one of the leading experts on empowering businesses to make better data-driven decisions.

His unique style of business leadership mixes rational problem solving with intuition, simplicity & connection to something greater.

Originally from India, Tarush moved to the USA for university, and after graduating became one of the first data engineers in Silicon valley while at Salesforce.com.

Most recently he led Data for WeWork, where he built a 100-person data group supporting 12k+ employees to use data at scale.

With his startup “5X” he is on a mission to help any company in the world become a data company.

This is a man who is rewriting the Type A playbook on how to build a startup. Tarush now prides himself on how little he works, and has made the transition to “less is more” - moving from 12 hour work days to only a few hours a day as needed.

Tarush is also passionate about creating communities, and is planning a project in the future which will harness all of his skills to provide an alternative for the broken systems of today’s social media - ie. one that actually facilitates authentic connection.

This interview will give you an insight into the brain of a man who is not just rewriting the playbook on how companies can scale using data, but also how to build a startup while thriving in all other areas of your life.

In this episode, we cover:

  • Tarush’s backstory of moving from India to USA, and having success as one of the world’s first Data Engineers.

  • His synchronistic story of landing in Bali just before borders closed for Covid

  • How the old education system is no longer relevant in today’s business world

  • How “Data for companies” works (in layman’s terms)

  • Tarush’s 3 rules for business success

  • Changing from “working hard” to “working less & smarter”

  • Why today’s social media doesn’t assist authentic connection & the importance of community in today’s world.

  • How to find out if a new city or location is right for you to live in

  • Advice for founders who want to build companies in a more balanced & regulated way.



Visit 5X’s website: www.5x.co

Connect with Tarush on LinkedIn: https://www.linkedin.com/in/tarushaggarwal/

Follow Tarush on IG: @iamtarush

Connect with Pete on LinkedIn: https://www.linkedin.com/in/pete-byrne-624939205/

Follow Pete on IG @itspetebyrne