SERP’s Up | How will email marketing impact Search in 2025?


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Jan 22 2025 48 mins   7

Wondering if email marketing and SEO can be the one-two punch you need in 2025?

Wix’s Mordy Oberstein and Crystal Carter explore the powerful relationship between search and email marketing with Intuit Mailchimp’s Senior Manager of Content Marketing Strategy, Jillian Ryan.

Discover why owning your relationship with your audience through email could be the key to sidestepping the chaos of ever-changing search algorithms.

Plus, Jillian shares recent insights from a global research report that Mailchimp produced in conjunction with Ipsos. Canvassing 2,000+ mid-marketers, the research sheds light on which channels are helping marketers grow and drive revenue.

Get ready to combine the best of SEO and email marketing for a one-two combination in 2025 on episode 118 of SERP’s Up SEO Podcast!

Key Segments

[00:02:26] What's On This Episode of SERP's Up?

[00:04:16] Focus Topic of the Week

[00:04:43] Focus Topic Guest: Jillian Ryan

[00:38:11] Snappy News

[00:46:21] Follow of the Week

Hosts, Guests, & Featured People:

Mordy Oberstein

Crystal Carter

Jillian Ryan

Michelle Taite

Anthony Capano

Jim Rudall

Resources:

Wix SEO Learning Hub

Searchlight SEO Newsletter

SEO Resource Center

It's New: Daily SEO News Series

Mailchimp

Wix Mailchimp Integration

The Revenue Blueprint Report

How to Grow Your Brand Report

News:

Is Google Blocking SEO Rank Checking Tools As Search Volatility Continues

Google vs. SEO tools: Why your SEO data might be missing

Confirmed: Google Is Requiring JavaScript To Block SEO Tools

Google begins requiring JavaScript for Google Search