Oct 22 2024 42 mins
In this episode of "The Encore Entrepreneur" podcast, Lori welcomes Adam Schaeuble, host of "Podcast Business School." They explore how service providers can leverage podcasts for business growth and client acquisition. Adam shares insights on monetization strategies beyond traditional sponsorships, emphasizing the "start anytime offer" and the value ladder.
He highlights the importance of expert positioning, creating valuable content, and strategic guest selection. Adam also discusses organic discoverability through effective naming and keywords. The episode concludes with Adam offering a 14-day free trial of his "Download Growth Club" and encouraging listener engagement and reviews.
Connect with Adam:
Adam's Website
Instagram: @Podcastingbusinessschool
Resources:
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