Dec 08 2024 35 mins
In this episode of Writing at the Red House, Kathi Lipp chats with social media expert Tonya Kubo about the critical importance of building an audience before putting pen to paper. The duo unpacks common misconceptions new authors hold about the writing and publishing process, emphasizes the significance of newsletters, and explores the nitty-gritty of crafting a content strategy. Kathi and Tonya also highlight why your reading community is more valuable than sheer likes on social media platforms. Aspiring authors, get ready to rev up your preparation, learn how to engage effectively, and lay the groundwork for a successful book launch. Resources like Substack, newsletters, and social media platforms are discussed in detail.
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