Mar 07 2025 26 mins 5
AI is rapidly transforming the dental industry, offering numerous opportunities for efficiency and improved patient care.
Alan talked with Preet Sandhu at the recent Chicago Midwinter Dental meeting about some used of AI in dentistry that you may not have thought of.
Preet is the CEO of ViralKraft (an honest marketing company) as well as StafGo Health, which focuses on the revenue cycle in the dental office. Preet has extensive background in finance and marketing, including 18 years in corporate finance and experience with healthcare finance. The conversation is a deep dive into how AI is revolutionizing dental practices, from marketing and revenue cycle management to patient care and diagnosis.
Key Takeaways:
- The Integration of Marketing and Revenue Cycle Management:
- How these two aspects of a dental practice are interconnected.
- The benefits of separating them into distinct companies.
- Marketing in Modern Dentistry:
- The shift from traditional family practices to more specialized dental services.
- The importance of tailored marketing strategies based on demographics and location.
- The increasing role of AI in personalizing marketing campaigns.
- AI Applications in Dentistry:
- Content creation, including blogs and show notes.
- Analysis of patient data to personalize treatment and marketing.
- Streamlining billing and insurance verification processes.
- Assisting in diagnosis through the analysis of radiographs and other medical images.
- AI tools for note taking, and meeting summaries.
- Ethical Considerations of AI in Healthcare:
- The importance of transparency and patient consent when using AI tools, especially for recording patient interactions.
- The balance between leveraging AI for efficiency and maintaining the human touch in patient care.
Some links from the show:
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