Jun 20 2023 30 mins 1
How does the world's largest professional network help its own employees build connections?
In this episode of Get Reworked, we talk to Laurel Dzneladze, employee communications, digital platforms leader at LinkedIn about the community-based approach to employee communications at the company and how it feeds into the broader employee experience.
"Some of our work focus has been on that — how can we make this flexible work, work?" said Laurel. "We're creating a virtual experience for our remote employees. But we're also creating these in-person experiences, or even driving the desire to go to an office by surfacing community-based content that would make somebody go to an office or attend a virtual event."
Highlights of the conversation include:
- Why Laurel and her team focus on amplifying employee and leader voices.
- How community building is central to their approach.
- What channels and tools she uses to get the messages out.
- How to help people participate in community, whether in person or working remotely.
- How she measures the success of these efforts.
Plus, co-hosts Kate Cox and Siobhan Fagan talk with Laurel about why she's on team 'no newsletter,' how LinkedIn still sees itself as a scrappy start-up, and how to reuse, repurpose and recycle content. Listen in for more.
Have a suggestion, comment or topic for a future episode? Drop us a line at [email protected].
