Jan 29 2025 19 mins
Ever feel like your business goals are more like wishful thinking than an actual plan? You're not alone. Many entrepreneurs struggle with conventional goal-setting approaches. Conventional goal-setting doesn't account for the dynamic nature of business.
In this episode, we share a revolutionary framework for setting business goals that actually work. Our MTO approach helps you stay motivated and growing. They do best when things don't go exactly as planned. You'll discover:
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How to set "minimum goals" that help you sleep at night
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The sweet spot for "target goals" that stretch you without breaking you
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Why "outrageous goals" matter (even if you never hit them)
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A practical way to break these down into actionable quarterly, monthly, and weekly metrics
Ready for a flexible framework for setting goals that drive real growth while maintaining your sanity? Jump into this episode now.
🔑 Key Quote: "Think of these goals like different zoom levels on a map. Your minimum goal is your current location. Your target goal is the next major city. Your outrageous goal is crossing the country. You might not make it across the country this year, but you'll certainly go farther than if you'd only planned to drive to the next town."
Ready to transform how you set business goals? Want the MTO spreadsheet we use with our clients? Get it in the Wealth Wisdom Financial Community: https://www.wealthwisdomfp.com/community
Remember: Goals aren't about predicting the future - they're about giving you meaningful reference points as you navigate it. Are your current goals serving this purpose?
Watch on YouTube: https://youtu.be/8qKIig1zmyY