Sep 17 2024 42 mins 3
Struggling with social media but know you need it for your health coaching biz? Learn how to turn one piece of content into two weeks of posts, staying authentic and engaged. Let's make marketing work for us!
Erin Power shares a comprehensive and practical content marketing strategy tailored specifically for health coaches. In this episode, she explains how to efficiently create and repurpose content to maintain a strong online presence, even if you’re not a fan of social media.
Erin emphasizes the importance of consistency in marketing and provides actionable steps, from writing an inspiring email to turning it into multiple pieces of content across different platforms. Tune in to learn why embracing this approach can dramatically improve your client attraction efforts.
Episode Overview:
0:00 Introduction to Content Marketing Strategy
1:52 The Importance of Social Media for Coaches
3:12 Overcoming Social Media Reluctance
5:32 Alternative Marketing Methods
9:47 Creating Engaging Content
12:11 Personal Anecdote: Content Marketing That Feels Good
14:10 Repurposing Content Across Platforms
21:04 Effortless Podcast Distribution
21:52 Maximizing Content Reach
22:32 Creating Short Form Content
23:42 Repurposing Long-Form Content
24:45 Leveraging Social Media Platforms
25:50 Consistency and Engagement
30:46 The Power of Repetition
32:29 Outsourcing Content Management
34:17 Final Thoughts on Content Strategy
Connect with Erin at:
- Submit your questions to [email protected]
- Website: primalhealthcoach.com
Instagram: @primalhealthcoach
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