Dec 10 2024 18 mins 2
As 2024 comes to a close, now is the time to start planning for success in 2025. Cardinal’s Chief Growth Officer, Lauren Leone and Director of Paid Media, Evan Ilgenfritz, dive into the strategic importance of road mapping for healthcare marketers, emphasizing how it can align digital marketing efforts with overarching business goals. Our hosts share how to set clear goals, build a roadmap that keeps your strategy on track, and test new ideas the smart way. Tune in to learn how to align marketing with business priorities, measure what matters, and adapt to changes for better results.
RELATED RESOURCES
How to Build a Full-Funnel Healthcare Marketing Strategy - https://www.
Healthcare Marketing Trends in 2025: Marketers Doing More - https://www.
Balancing Volume & CPA Priorities: The Dangers of Focusing on One Goal - https://www.
