Feb 17 2025 39 mins
Mastering Social Media for Business Growth | The Mills Knows Bills Podcast Episode 41, Season 5
Welcome to Season 5 of The MKB Podcast! Host Mills Bender, founder and CEO of Mills Knows Bills, discusses strategies for business owners and variable income earners to manage their finances effectively. Let's get to those burning financial questions!
In this episode, Mills Bender, is joined by Chloe Peña, CEO and founder of Day of Socials (and Mills' own social media strategist). They discuss essential strategies for managing fluctuating incomes, improving personal and professional finances, and the importance of consistency in marketing, all with a focus on a social media presence. Chloe shares her thoughts on creating impactful social media content, the significance of showing up authentically, and offers practical advice for business owners looking to elevate their marketing strategies. Tune in to learn how to master your money and get Chloe's valuable insight into optimizing your social media presence for long-term success!
To connect with Chloe:
https://www.instagram.com/dayofsocials
Do you have your own burning financial question for Mills or the MKB team?
Email: [email protected]
Website: https://MillsKnowsBills.com
Instagram: https://instagram.com/@millsknowsbills
LinkedIn: https://www.linkedin.com/company/mills-knows-bills
Subscribe on YouTube for the latest podcast episodes and more from MKB @MillsKnowsBills
00:00 Introduction to Mills Knows Bills
01:32 Meet Chloe Peña The Marketing Guru
03:24 The Heart of Day of Socials
04:58 The Reality of Social Media Virality
07:21 Consistency Over Virality
11:16 Authenticity in Social Media
14:30 Fun and Personality in Content Creation
16:36 The Mission Behind Day of Socials
18:25 The Art of Content Creation
19:28 Spicy Lip Gloss and Team Bonding
19:55 Future Plans for DOS
21:39 Marketing Strategies and Business Growth
23:36 Reel Ideas for Different Industries
28:41 Overcoming Imposter Syndrome
31:25 Getting Out of Your Own Head
38:26 Contact Information and Conclusion
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