Mastering Social Media for Business Growth


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Feb 17 2025 39 mins  

Mastering Social Media for Business Growth | The Mills Knows Bills Podcast Episode 41, Season 5

Welcome to Season 5 of The MKB Podcast! Host Mills Bender, founder and CEO of Mills Knows Bills, discusses strategies for business owners and variable income earners to manage their finances effectively. Let's get to those burning financial questions!

In this episode, Mills Bender, is joined by Chloe Peña, CEO and founder of Day of Socials (and Mills' own social media strategist). They discuss essential strategies for managing fluctuating incomes, improving personal and professional finances, and the importance of consistency in marketing, all with a focus on a social media presence. Chloe shares her thoughts on creating impactful social media content, the significance of showing up authentically, and offers practical advice for business owners looking to elevate their marketing strategies. Tune in to learn how to master your money and get Chloe's valuable insight into optimizing your social media presence for long-term success!

To connect with Chloe:

https://www.instagram.com/dayofsocials

Do you have your own burning financial question for Mills or the MKB team?

Email: [email protected]

Website: https://MillsKnowsBills.com

Instagram: https://instagram.com/@millsknowsbills

LinkedIn: https://www.linkedin.com/company/mills-knows-bills

Subscribe on YouTube for the latest podcast episodes and more from MKB @MillsKnowsBills

00:00 Introduction to Mills Knows Bills

01:32 Meet Chloe Peña The Marketing Guru

03:24 The Heart of Day of Socials

04:58 The Reality of Social Media Virality

07:21 Consistency Over Virality

11:16 Authenticity in Social Media

14:30 Fun and Personality in Content Creation

16:36 The Mission Behind Day of Socials

18:25 The Art of Content Creation

19:28 Spicy Lip Gloss and Team Bonding

19:55 Future Plans for DOS

21:39 Marketing Strategies and Business Growth

23:36 Reel Ideas for Different Industries

28:41 Overcoming Imposter Syndrome

31:25 Getting Out of Your Own Head

38:26 Contact Information and Conclusion

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